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What Is Demand Generation Strategy? Essential Steps to Build a Demand Generation Strategy [Infographic]

Demand Generation is a significant part of a healthy business-to-business (B2B) sales are and marketing strategy. Demand gen is a marketing strategy that primarily focuses on building brand awareness and interest, enabling organizations to deliver high-quality leads. 

malika.sanon

Malika Sanon is a Senior Content Specialist at Shiprocket. She is a huge Gulzar fan, and that’s how she got inclined towards writing poetry. Started her career as an Entertainment journalist and later moved on to writing for corporate brands to stretch her limitations into unknown parameters.

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