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Business-to-business marketing refers to marketing products or services mainly to other businesses and organizations. It is completely different from B2C marketing as that is directed toward the consumers.
B2B marketing is comparatively more informational and straightforward than B2C. This is because the business purchase decisions, compared to those of consumers, are based more on bottom-line revenue impact. Return on investment (ROI) is rarely a consideration for the everyday person—at least in a monetary sense—but it’s a primary focus for corporate decision-makers.
Maritime shipping forms an integral part of the shipment industry. It plays a significant role in facilitating cross-border trade. An…
It is projected that the market value of the Indian pharmaceutical sector will soar to new heights. The estimates are…
India is home to numerous pharmaceutical companies. They mainly manufacture and supply OTC medicines, vaccines, generics, and APIs. While many…
Local courier services in Mumbai are important when you want to deliver products swiftly and on time. Local courier delivery…
Back orders can be a major problem for online sellers, especially during peak selling seasons like new year. If a…
The era of digital transformation has completely changed the face of eCommerce business. With the rise of smartphones, businesses can…